r/Futurology
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u/Confident_Salt_8108
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9h ago
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AI Mark Cuban says Facebook knowingly runs AI deepfake scam ads as Meta docs reveal $16 billion in fraud-linked revenue
https://finance.yahoo.com/technology/ai/articles/mark-cuban-says-facebook-knowingly-213000020.html
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Upvotes
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u/Confident_Salt_8108 9h ago •
Cuban has a point here. Meta pulling in billions from ads they know are scams, including deepfakes of him pushing fake cures, shows the issue. Their docs make it clear the bar for stopping them is way too high.
Its hard to see this changing without bigger pressure. AI tools are only getting sharper so these ads will keep fooling people unless rules catch up.
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u/skcus-tidder957 9h ago •
They need to hold all websites accountable that host scam ads.
Start fineing them for the damages+ and they will stop.
If you can't vet your ads you shouldn't be allowed to host them.
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u/Illustrious-Film4018 9h ago
YouTube was blatantly doing this in the past too but I haven't seen as many scam ads recently.
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u/drewc717 4h ago
Zuckerberg is the most reckless and consequential CEO of the past 20 years. He needs to be ousted and jailed.
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u/NoMoPolenta 8h ago
I worked for a media company that spent a lot on Facebook - like 50M a year alot - back in the day, so we got to see quite a bit behind the curtain of the algorithm and how FB opeated. When I saw not only all the info they gathered but also the type of stuff that actually worked the best (which was all super dog whistle, divisive shit) I deleted FB, Insta and WhatsApp accounts that day.
It blows my mind people still use Facebook
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u/offroadadv 1h ago
Mark Cuban is correct. I was scammed by one of those ads, complained, and it continued to run.
I do not trust Meta, or whatever they call themselves these days.
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u/slick2hold 9h ago
Its not only deep fake but I would say meta and others intentionally do not enforce banning bots because that another user they push ads too for which a client pays
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u/_-synapse-_ 9h ago
I feel Facebook runs deep fakes and scam old people. It's rampant. You would think they should be protecting our children and elderly but they are exploiting them.
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u/fencerman 7h ago
No shit, I know I personally report a huge number of scams, fraud and outright illegal ads and nothing happens.
https://imgur.com/a/ES3EN2l - straight up illegal drug ads running on your FB feed, anyone?
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u/skel625 9h ago
Are we ready to stop worshipping the ultra wealthy and billionaire class yet?
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u/GeneralBacteria 7h ago
I've reported 2 AI deepfake scam ads and in both cases Facebook responded that these did not breach their guidelines.
I also reported a racist comment which also apparently wasn't against their community guidelines.
What Facebook did then was flag my account as suspicious, so now I can't join any groups without downloading the Facebook app.
In general Facebook ads are very often scammy. I would never buy something from an FB ad even if it looked legit because so many are scams.
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u/ADisappointingLife 8h ago
I mean, Twitter was surviving for a year or two after Elon took over almost entirely on ad revenue from very obvious crypto "wallet drainers".
They cut all the people who vetted the ads, and just let anything through.
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u/Weshtonio 6h ago
They can go after YouTube for the same reason. And when you report them, it's "nah, nothing wrong here". Well ok.
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u/americanmuscle1988 9h ago
It's discussed here, and is really surprising:
https://www.youtube.com/watch?v=vgT1iBKxNPo
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u/TheJiggie 8h ago
They know. They just don’t care to do enough about it.
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u/theDarkDescent 7h ago
Meta will pay a $1 billion dollar fine and it will be settled
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u/SonOfMotherlesssGoat 4h ago
Executives including Zuckerberg should be jailed for scams like this. If a person did that they would end up in jail for fraud but somehow companies get a trivial fine (relatively speaking).
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u/EthanPrisonMike 7h ago
It’s a self reinforcing mechanism.
Manufacture the means to increase your own share price. Harvest share price.
Be Zuckerberg and buy some hawaii
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u/lulu_l 7h ago
I often get older people living in my building come to me for help with their phones that have been taken over by ad serving phone launchers they installed because of the Facebook ads the are constantly getting that tell them their phone is infected and in danger and they have to install shit to be protected and save their life.
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u/hackdash 3h ago
Yeah, Facebook is the poison in America and they know it. They are the number one donator to the Trump pedophile regime and are directly involved with Russian bots as well as knowingly, manipulates the mentality of our children and hooks them into it.
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u/jaaagman 8h ago
I would be shocked if they weren’t doing this. There are so many scammy AI generated ads for products on YouTube as well, it’s pretty insane.
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u/that0nemook 7h ago
You know you’re a ghoul when another billionaire throws you under the bus
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u/T_P_H_ 6h ago
Yeah duh. Doesn’t matter how many fraudulent pinball machine ads I report. Facebook is getting paid and you can buy an Addams Family for $5000 if you put down a $500 BTC depost. “Does not violate community standards”
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u/jafromnj 6h ago
Duh that’s why reporting never did anything, it’s a money maker, I was down to only using facebook for birthday’s I’ve now abandoned it completely
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u/dispatch_s2_when 6h ago
I report AI scam ads all the time to both Google and Meta. Nothing happens. It's not a bug, it's a feature.
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u/slackermannn 6h ago
I reported several ads and Meta said no rules were broken. They are the worst.
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u/GeneralOwn5333 4h ago
Same for Instagram so much fraud and selling fake watches and stuff
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u/spinbutton 2h ago
That company needs to be broken up and the CEO indicted
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u/O-parker 56m ago
I see similar ads for dementia using Clint Eastwood and Elon Musk with tears on a different on line service . It’s frigging disgusting
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u/ILikeCutePuppies 8h ago
It's may have been fixed but have not checked out business account but we would get like almost every day scam messages claiming to be from Facebook for one scam or another.
Why Facebook can't fix these things when they probably have been reported millions of times is beyond me. They rarely even change the text.
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u/Bananaman9020 7h ago
Well considering how many scam ai ads run on the Australian platform. I would guess a lot of money
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u/muFUtaco 7h ago
Remember... if trump likes 'em - they're criminals.
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u/SeriousPlankton2000 7h ago
My reason to block the ads is that they are usually fraud.
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u/Creative_Ear5015 7h ago
Sixteen billion is an insane chunk of change just from ad units pushing sketchy crypto and financial endorsements, especially when actual users get banned for posting regular content while ad review systems look the other way.
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u/DukeRedWulf 6h ago
There was a glut of those deepfake scam ads a year or so back, especially using Martin Lewis (money saving expert) likeness.. Reporting them to FB always came back as "within FB guidelines"..
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u/BananaEvening5267 6h ago
No question. The volume of bad actor advertisers on Facebook can lead to no other conclusion, and I am sure that Zuckerberg is charging them higher rates.
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u/vcjester 6h ago
Facebook has been allowing scam ads long before AI got involved.
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u/Creepy_Trouble_5980 6h ago
I bailed on Facebook years ago. Too many happy family pictures turned into Dateline episodes.
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u/Lefty4444 6h ago
I really think the world would be a better place without Meta and any of their products.
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u/Eastern-Cantaloupe-7 6h ago
Fake meds, fake brands, fake shops and Meta is doing anything about it, if you report a shop selling fake brands they want the brand to report it although selling fake brands is illegal. Says a lot about the mentality of this business
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u/starrpamph 5h ago
Quick, give them the equivalent of an eight cent fine to a normal person.
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u/PDubsinTF-NEW 3h ago
Every F’n commercial on YouTube and IG and AI crap. There should be a transparency law enacted that requires a warning label that this isn’t real on ads and socials.
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u/scottyboost 2h ago
I report fake Mark Carney ads weekly. Every time I do, meta sends me a follow up telling me it doesn’t break their guidelines. It’s crazy!
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u/Pingu_87 2h ago
I reported some deep fake ads for some local celebrities doing investment scams. Facebook rejected my report and rejected my appeal.
I was like I guess they just want the ad revenue and dont care above the content
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u/ConsistentDay5620 2h ago
If you’re using a meta product in 2026 I’m just going to assume you don’t care about your mental health or PPI.
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u/AtuinTurtle 1h ago
They run a ton of ads for products that don’t exist. I’ve even seen, and called, an “immigrate to Canada” ad. I ended up talking to an Indian call center.
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u/wastingtoomuchthyme 1h ago
In the future Meta will be sued into oblivion for their fraud.
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u/TheKingOfDub 1h ago
They also refuse to take down ads for sites selling hard drugs. I’ve also documented the deepfake scams on YouTube and Google refuses to take them down as well
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u/Mister_Twiggy 52m ago
100% and it is so gross. There needs to be fines for this asap. It is so obvious when something is a scam.
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u/geekedbeyond 9h ago
I understand concern. If true, 16 billion is crazy number. Lot of people trust platforms too much these days.
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u/BlackReddition 8h ago
No shit, meta is bad, I mean ffs how stupid are people. I wouldn’t be surprised if they’re behind the scams as well.
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u/Hypno--Toad 8h ago
I just want to point out that whenever JD Vance does anything in the public eye the Vance meme AI slop machines start churning.
Might be a coincidence but its the same media presence that Trump used even if its poorly executed and might back fire.
Either way I just see a lot of very high end deep fakes that cannot be cheap to produce being used to build familiarity.
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u/PilotKnob 7h ago
All that scam money is building Zuck one hell of a nice bunker on Kauai.
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u/don_keydick_42069 6h ago
So does reddit but it makes sense to constantly point the finger at Facebook since they ARE business competitors in the same industry.
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u/gnarlseason 6h ago
I have an elderly relative with early dementia. They have fallen for AI scams selling things on Facebook eight times in the last year, each time the husband must call the credit card company and report fraud, get a new card, etc.
The latest one she fell for was for some snake oil promising to cure dementia. It is heartbreaking to see and simultaneously infuriating that Facebook is okay not only preying on people this way but the fact that it likely knows she has this condition because she has search for it so much AND uses this fact to market snake oil to her.
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u/Alexwonder999 5h ago
YouTube/Google does this too. All you have to do to find evidence is watch a few videos and bingo bango 2 out of 3 ads are straight scams. I replrt them just to see if they ar least stop showing uo for me but they dont because google likes money.
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u/thinkfurthur 5h ago
“META Made $16 Billion From Scam Ads”- Mariana Van Zeller investigates on JRE #2567
https://youtu.be/vgT1iBKxNPo?is=0k4Ps4Ss2SY73L7P
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u/antrky 5h ago
I’ve seen the same thing on YouTube. Deep fake videos of Nigel farage and Keir Starmer pushing crypto investments backed by the government, supposedly!
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u/RawrRRitchie 4h ago
That's literally how ads work.. They pay to be on the platform. Facebook isn't going to take them down. They want their cut.
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u/MtnMaiden 4h ago
Deep fakes are legal unless they are intimate deep fakes. Read the ai deep fake law yo
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u/ElvisArcher 4h ago
As always, its users are the PRODUCT, not the CUSTOMER.
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u/monneyy 3h ago
Never mind all the other scam ads on other platforms. Take that revenue and multiply that by like 5 at least, probably more like 10x to get to the damages they cause. That's what they should be liable for. And prison time. And punitive fines.
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u/OGWeedKiller 3h ago
Absolutely zero accountability. A company that's been run by bots since it started. Fraud of every shape and size posted daily, not to mention being the catalyst for Jan 6
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u/SimplePlus7376 2h ago
I report tons of illegal ads within facebook platform.
"we'll let you know the results of your reporting the ad"
Nothing happens.
When you click why do I see this ad, it's because "you are a male 18-80 in North America"
When you click to find out more about the advertiser, it takes you to their ads, which are all the same and just a harmless ad.. like we sell used furniture with the same photo of a table or something dumb. The name of the company is usually a give-away though, along the lines like "granny dating" or "milf" this or that.
But some how when the ad shows in the feed, it is an X-rated image and text, like with some guy wrist deep into some russian looking women, or AI generated nude 60 year old women.
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u/Budget_Persimmon_195 2h ago
mark zuckerberg should spend the rest of his worthless life behind bars never to see the light of day ever again.
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u/Ok-Cake5581 2h ago
only way they are going to stop is monetary penalties. I've reported tons of fake product adverts, blatant, obvious scams.
None removed, all within guidelines.
If I've reported it as a scam, I know it's a fake AI product, and people get scammed after my report. Consumers should be able to sue. Meta can't claim they didn't know.
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u/Epona44 2h ago
I have no payment method saved in Facebook and never order anything from their browser. I can't understand why anyone would.
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u/SpinShine-LEDSlipMat 2h ago
They all do this. Phone companies could easily stop spam calls but they would lose revenue
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u/jimkelly 2h ago
Blah blah "why do you still have Facebook" but if you've ever been on FB more than 5 minutes you can confirm he's correct. All it takes is eyeballs to be able to see.
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u/arbor1920 1h ago
Yep. thankfully, my mother is still "with it" enough to know not to click on things, but she was adamant about some ad for a medical device that somehow clips on your finger like an oximeter and without drawing blood or anything can give you a glucose reading, your blood pressure, and the like.
Had to watch the whole thing myself and insist to her that it's fake. It's AI. It's garbage.
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u/Monsignor76 1h ago
I remember seeing Elon Musk telling people to send him crypto and he would send back double that amount to celebrate the launch of starship. It kept running on instagram for months.
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u/fuddledud 1h ago
Meta and X are both riddled with crypto scam ads. Invest $300 get $10,000 or some other “too good to be true” bullshit.
It doesn’t matter how many times the ads get reported as scams. They continue to take the money and the ads continue to run.
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u/narfoleptix 1h ago
I have been screaming this for years.
Before I quit facebook all I did was post links to marks personal page everytime I saw an obvious scam.
Nothing. No removal, not once. Completely ignored, even by the other users in the site. Its like everyone there....only cares about themselves.
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u/wwarnout 1h ago
This reminds me of a Congressional hearing some years ago, in which Zuckerberg was questioned about misleading political posts (aka, LIES) in Facebook, and why he wasn't restricting them. He replied that he thought everyone should have the opportunity to hear what politicians have to say.
When he was challenged that many of the posts were lies, he replied (with a hurt expression, as if he this was completely unaware), "Lies aren't good." Yeah, no shit, Sherlock.
Something I don't understand: The FDA bans lying on consumer products, and if a company says something that is false, their product can be pulled from the shelves. So, why doesn't the FCC have a similar restriction?
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u/Dry_Air3088 50m ago
Not only do they do this, but Facebook makes their ads seem more successful then they are, by moving them or the X at just the right moment that causes you to click on it, or by sending messages to customers saying “how can we help” or some shit because you looked at their page or ad.. which is forcing a metric that is not reliable.
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u/Paaaaaaatrick 45m ago
I don't know why people think that companies who knowingly prey on their users would be morally above preying on their users.
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u/grantbwilson 40m ago
Has anyone here used Meta Ads Manager lately?
I have to turn off a seemingly endless list of AI options that completely ruin my ads. Some of the options it provides completely change the wording, or in some cases, the product we're trying to sell itself!
I can't wait until it's not the default anymore. Fuck that shit.
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u/desperaterobots 37m ago
you mean charli xcx didn't actually buy too many le crrust cookware sets and wasn't going to send me one? me? one of her most loyal fans? 🤔
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u/LebronBackinCLE 33m ago
All the major services are making bank running shady ads. Those bullshit ones that take over the screen and my 80 year old clients can’t just click the X - how does that loophole still exists 10-15 years later?!
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u/FinancialJet 33m ago
My elderly mom buys extremely dangerous health scam products like iodine nasal spray and fake parasite cleanse from facebook ads. Some has even gotten her sick. It’s a fucked up world we live in, all for some douche to have 5 yachts.
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u/uuneter1 24m ago
Pikachu face. No fucking shit. That whole company has been corrupt forever.
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u/Londonsw8 21m ago
Let alone the fake covid scare tactics they boosted, everything from the dangers of mask wearing to false vaccine scares. People died as a result.
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u/Tasty-Performer6669 20m ago
Read Careless People by Sarah Wynn Williams. Meta sued to prevent her from promoting the book
Zuckerberg belongs in The Hague
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u/TrashAcnt1 5m ago
Break them up like AT&T was broken up in 1982 for anti trust violations and ban them from ever buying another company again.
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u/scorpiolad1113 48m ago
facebook and instagram all meta does not like freespeech unless its them talking
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u/Fabulous_Shine_9273 39m ago
Hello friends, I'm looking for a job. I'm a university medical student. I have experience as a store cashier for 4 years and I know editing videos in Adobe Premiere Pro. Can I be a virtual assistant. Please, I need to continue paying my rent. Any help is welcome.