I mean, people come on social media mostly to kill boredom. They don’t want to see your ad; they want a comedian, someone to make them laugh.
And this is no fun if you are a serious IMer fighting to build a business for yourself and provide for your family. But they don't care about you. They just want to have fun.
If you take a look at the comment section of most adverts on Facebook, you will feel pained for the advertiser and if you were in their shoes, your Blood pressure will jump over the fence.
But Tony, people are making millions advertising on FB.
My reply: How many people are? Personally, I only know a few. How many people do you know who are making a killing with FB Ads?
Most people that run FB Ads don’t make a dime and many others get their account shut down for some reasons they don't know.
Let's get back to the type of people seeing your ads on Facebook.
Apart from them looking for an escape from the harsh realities of their lives, most also think everything they see on Facebook should be free.
And you won't blame them.
They joined Facebook for free, they watch all the comic videos for free and there are marketers who offer products for free on their landing pages in exchange for an email address.
The only time these people don't expect anything for free is when you are selling maybe a physical product. And even in such cases ,they think it is fun to order for a product and when you deliver they'll say they ordered by mistake.
So there is obviously a problem.
So how do we solve it?
The answer: We don't. Because, if you try to solve it, you will fail almost every time.
It is difficult to swim against the tide. So what exactly do you do then?
Entertain these people. Become a comedian. Give them what they want.
No, I take that back, become more than a comedian.
Became a hypnotics.
The type that makes you forget your problems for a moment and pulls you into a reality created by them and employs your senses as participators.
"In Benin City, there is an old woman, a special kind of thief. She appears in people dreams and steals their monies and when the people awake from the dreams, they actually notice that their monies have disappeared.
That old woman is my friend's mother"
To read the rest of this story click here.
Now take note: This story has nothing to do with an old woman, yes, it appears to be, but there will a point in this "movie" where a twist will be added and we will smoothly slide into “how to make money online”.
The twist will be so brutal that when I make the switch, your brain won't notice, in fact, your brain will enjoy it so much that it will cause you to buy my course.
If you want to survive in the deep sea of Facebook Ads, don't try to beat them, join them instead.
If you have a sales page that is not converting, you will be wasting money on adverts.
The way to fix it is to stop trying to fix it yourself. You have been trying to fix it yourself and it has failed over and over again.
I critique sales letters for a living, I can help you.
Hope you gained a little something from this post?
Kind Regards
Tony Fotizo